Education
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2021 - Present
University at Buffalo
MS in Engineering Science
• 3.81 GPA • Major courses : Machine Learning, Statistical Data Mining I & II, Probability, Databases
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2011 - 2015
Acharya Institute of Technology
BE in Electronics & Comm.
• Industry collaboration on Embedded Systems with Moog Inc. (2013) • AIT Special Achiever Award-2014 for achievements in robotics
Experience
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2020 - 2021
NielsenIQ
Research Executive, Social Media Analyst – Digital Intelligence
• Collaborated with client partners in making business proposals for research projects on Social Media Analytics
• Designed queries for social media data extraction, noise cleaning, and data pre-processing
• Assisted managers in creating online metrics on brand and campaign for quantitative and sentiment analyses
• Won the Silver Award for exemplifying the NielsenIQ motto: ‘Fewer, Faster, Bolder’
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2019 - 2020
Nielsen India Pvt. Ltd.
Associate, Client Support – Consumer Insights
• Managed customized survey research projects on the analysis of strategic pricing, brand health, campaign messaging, and point-of-sale influences for FMCG clients
• Collaborated with client service executives in creating proposals, presentations, and reports for customized research
• Administrated legal, financial, research, and operational processes and documentation; Coordinated programming, translation, analysis, field management, and client servicing processes; Managed clients, vendors, field executives, local authorities, and officials for survey field-work
• Assimilated, pre-processed, and analyzed field report data; performed secondary research to isolate survey findings
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2018 - 2018
Rayleigh Mining Inc. LLP
Data Analyst – Sales
• Filtered, classified, and reported to management on sales leads
• Designed performance assessment metrics for employees and lead-generation channels using MS-Excel
• Analyzed sales trends to inform internal reports